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Pearson. 耂fN 1.Czinkota MR et al 2000 Marketing best practices Dryden Press Orlando. 2.Evans D 2008 Social media marketing: An hour a day John Wiley & Sons Hoboken NJ. (eBook) 3.Hackley C 2009 Marketing: A critical introduction Sage Publications Ltd London. (eBook) 4.Klein N 2001 No logo Harper Collins Publishers London. 5.Lamb CW Hair JF & McDaniel C 2000 Marketing 5th edn South-Western College Sydney. 6.Miller KE Stanton WJ & Layton RA 2000 Fundamentals of marketing McGraw-Hill Sydney. 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